Facebook, or should I say Meta, is betting big on the metaverse.
But we already live in it.
Facebook wants to build a future where we will spend more and more of our time in virtual worlds. Where we interact with each other via digital avatars.
Digital representations of the minds and bodies sitting behind a screen.
Don't get me wrong, I think there's potential for the metaverse.
The metaverse is here. And we all spend a countless number of hours in it every day. Video games. Social media. Even instant messaging and email.
Some people already prefer the metaverse's virtual reality to real life. Just look at how some video game players engorge themselves on the activities of their virtual world and go for days without eating.
We are already addicted to our virtual worlds. And many of us don't even realize it.
We don't even notice the missing richness that direct experience of the natural world brings. The raw sensations. The struggles and triumphs. And the real social connections.
Until it's too late.
I think it's very fitting for Facebook to take on the project of building the metaverse.
Their stated mission is to bring the world closer together.
Facebook the social network has done the opposite. I expect Meta to continue the trend.